7 Important Features to look for in a Car Dealership Online Review Page

Having your own online customer review page for your car dealership is one of the best ways to promote sales and customer loyalty, as well as manage your business reputation.

Before creating that page, it is important to know what features to include to facilitate better engagement.

1: Ease of Integration 

You should be able to embed your car dealership review page easily on your auto dealer website. Adding just a snippet of code should do the trick, just like Facebook, etc.

2: Mobile-friendly Responsive Design

With more than 91% of your prospects researching dealers on mobiles, a mobile-friendly responsive design for your review page is a must-have necessity.

3: Personalization Options

Your dealer review page should be personalized to resemble the auto dealer website theme. This will help to blend in your review page with your auto dealer website, even if it works off another domain.

4: Star Ratings

Star ratings are one of the easiest ways to promote reviews. Count it as one of the must-have features on your car dealership review page.

5: Social Media Sharing

A review page must be easily shareable on social media, since sharing good reviews on social platforms can attract more leads.

Add this to your priority list.

6: Review Approval

Malicious reviews are a reality of life, and can cause immense damage to your reputation. This can be effectively checked if your page has a review approval process.

This facility is not to edit out negative reviews and retain only the positive ones, but to safeguard your reputation against downright malicious posts.

7: Option to add Photo and Video Reviews

Photos and videos of happy customers are up to 800% more effective than just text-only reviews.  Another "must-have” feature.