How to Boost Car Dealer Reviews Using Social Media Stories
Social Media Stories are trending every day, and they have the potential to become effective content marketing vehicles for your auto dealership.
Social
media platforms allow you to add content throughout the day to Stories and
retain them for 24 hours. These stories help showcase, promote, and advertise your
dealership and build consumer trust.
Here are the other advantages of social media stories.
- Increases brand awareness
- Attracts new customers
- Helps in real-time marketing
- Improves auto dealer website traffic
- Social media stories are Free
Here
are some best practices to help create impactful social media stories.
1.
Polls within Stories Help
Polls
are now available for stories too. Creating interesting polls helps you drive
more prospects.
2.
Include a Link
Stories
are fetching great marketing results by improving website traffic and leads. Including links in your Instagram stories can
drive the audience towards your campaign landing page, newsletter, or website.
3.
Try Location Tags
Location
tags can help consumers find your auto dealership with ease. Adding location
tags to stories help prospects to discover the dealership, increasing your
showroom footfalls.
4.
Leverage Mentions
Another
way to attract customers is to use mentions. Mentions help you include and share
the stories with the people who are involved in it.
For auto dealerships like yours, mentions are one of the best ways to acknowledge loyal customers. Including mentions will create a pop-up notification when those mentioned in your stories visit their social media pages. Doing this intelligently will increase your online visibility, customers, and positive online reviews.
5.
Add Live Videos
Live
video stories can make your auto dealership look authentic and trustworthy to
the audience. Live videos also boost store recall.
6.
Include Calls-To-Action
Social
media stories allow you to include a call-to-action (CTA) button. Leverage this
opportunity to motivate your audience to take action.