7 Creative Ways to Get Online Customer Reviews for Your Auto Dealership

Here are a few creative ways to get online customer reviews for your auto dealership.

1. Have Your Own Review Page

The online reputation of your dealership depends on recent reviews, and you have virtually no control over them if you use third-party review websites.

Think of the control you can gain over reviews if you own the entire system – including the review website.

2. Get in Touch with Local Vloggers

One of the creative ways to drive customer reviews is to associate with local vloggers.

A well-known local influencer can help drive more conversations about your dealership, which results in more reviews.

3. Use Offers and Discounts

Arrange a special offer to encourage customers who are already in your car dealership, to leave a review.

Display this offer prominently near sales and service.

4. Gamification!

Make the review process an interesting animated quiz, and offer a surprise coupon at the end of it.

Usually what you get will be a positive review.

5. Improve Your Car Dealership Wi-Fi Service

To drive customer reviews and social engagement at your car dealership, a good and free Wi-Fi connection is a necessity.

Make sure you offer it.

6. Incorporate a Link in Your Email and Newsletter

If you are sending marketing email or newsletters on behalf of your car dealership, then add a link that directs them to your review page.

7. Send Surprise Gifts on Special Occasions

Collect your customer’s details like birthdays or anniversaries at the first available opportunity, and greet them on their special day with a surprise gift.

Leave a subtle reminder, like an unobtrusive footnote.