How Google Alerts Help Track Online Reviews

Google Alerts is a free Google service that can be configured to email your auto dealership every time someone mentions your name or details online.

Here are the different ways Google Alerts can help your car dealership to respond to customer reviews.

1. Business/Product Mentions

Google Alerts help in monitoring your dealer and vehicle mentions in real-time. If your customers have mentioned your dealer name or vehicle in any of their online reviews or social media channels, then you will receive a notification, once you set up the alert. 

This helps in responding to reviews immediately, thereby, improving your audience engagement.

2. Indexed Content Tracking

Assigning Google Alerts to track newly indexed content can also help your auto dealership. It will keep a tab of the content and send you an email notification when it appears online.

You can use this functionality to monitor if any other business is plagiarizing your content without back-linking to your auto dealer website. 

3. Keywords Tracking

This is one of the common tracking systems via Google Alerts that shows how consumers are using your targeted keywords. 

Keyword tracking provides an opportunity to learn about relevant keywords and plan unique and targeted content for your car dealer website. 

4. Tracking Backlinks

Google Alerts can be set up to monitor and track your backlinks. 

Link building is important for improving website SEO. Besides, backlinks help in generating more website traffic too.

5. Important Personnel Mentions

Google alerts can be configured to track mentions of key personnel at the dealership. This helps in managing the reputation of your dealership.

6. Google Alerts to track Competitor Mentions

Competitor monitoring is critical when you are in a competitive industry like car retail. Setting up Google Alerts to track your competitors can help with understanding what they are doing right to make their business successful, in turn, helping you to optimize your dealership.

For more insights into how Google Alerts can help your auto business, Contact Us.