7 Ways to Display Online Customer Reviews on Your Car Dealer Website

All these years, you must have collected tons of online customer reviews. We hope you have used it to your car dealer website's advantage. Displaying online reviews on your car dealer website helps in increasing your website credibility and SEO.

Here are the many ways of doing it.

1. Convert Online Reviews into Testimonials

Testimonials are represented in between quotation marks, usually with the writer’s name and photograph.

To prove that testimonials are coming from a real person, it may be linked to the person’s social media profile.

2. Leverage Star Ratings as Conversion Pop-ups

A conversion pop-up is a tool that can add your recent star ratings on review sites to your car dealer website. 

You may install this pop-up code anywhere on your website.

3. Add Online Review Carousels

One of the best ways to display your online reviews is to make them look like a carousel advert and include it on the home page of your car dealer website. 

Depending on your website design and color, you can tweak the appearance of the carousel.

4. Include Highlights in the Header

You are free to display online reviews anywhere on your car dealer website where you are able to add a shortcode.

Many businesses include them as a header image on the home page and some of them have noticed a positive impact. Try it.

5. Use Customer Reviews in the Side Bar

Another way to display your online reviews is on the sidebar on the home page or About Us page. 

You may use online review display widgets to add a collection of customer reviews to attract your audience’s attention.

6. Create a Blog Post & Publish on Your Car Dealer Website

Some of the negative online reviews and your responses to them can be converted into case studies and published on your car dealer website.

These can showcase how you tactfully approached customer issues and resolved them.

7. Add a Separate Customer Review Website

The entire list of your customer reviews can be collected and displayed on a separate review website. 

You may also choose to display online reviews from various review websites and Facebook recommendations to impress your website visitors.

Bonus: Use Online Review Badge Widgets

Some of the review websites provide Review Badges that can be embedded on your car dealer website. Usually it contains a CTA asking your audience to read your dealership reviews.

Review widgets which nudge visitors to rate your car dealership can also be embedded on your website.

For more information on ways to display your online customer reviews, Contact Us.