How to Request Reviews on Social Media
Five simple
and effective tips to drive social media reviews.
1: Enable Reviews on Your
Social Media Platforms
Social
media platforms like Facebook allow consumers to leave reviews on your
dealership page. However, you need to enable this in the back-end
settings.
A
star rating will show up after you allow visitors to write recommendations on
your social media page.
2: Interact with Your
Followers
The
very crux of social media marketing is interaction. It is the perfect
platform to drive conversations with your followers in an informal setting. Keeping
this in mind, you can listen to their concerns, address them, request reviews, and
respond to these reviews.
When
someone leaves a positive online review or starts a conversation on your social
media page, you can use that opportunity to promote your dealership. If you do get
negative reviews occasionally, then respond to it proactively to turn adversity into
opportunity and showcase your customer responsiveness.
3: Request Social Media
Reviews via Email
Once
you have opened communication channels with your customers via social media platforms, you
can also email review requests.
Try
to make the review process easy for your customers and do not waste their time.
Apps like Buyerater makes it quite effortless for customers to post reviews with just a
couple of clicks.
4: Send the Request on the
Same Day they Bought their New Ride
Requesting
social media reviews is fine but when to ask is the question. It is best to
request reviews when the purchase is still fresh in their minds.
If you missed asking for a review when they were still at the dealership, you should ask for one on the same day they took the new ride home.
5: Leverage Other Channels
too
Leverage
other channels like newsletters, influencer marketing, etc. to ask for social
media reviews.
For instance, you can include a link in the newsletter that redirects customers to your social media page for online reviews.
For more information on how to request social media reviews and to understand how Buyerater can help, Contact Us.