5 Customer Experience Secrets that Drive More Dealer Reviews

Sure, ‘Customer service with a smile’ works, both offline and online. Here are five more customer experience secrets to remember.

1. Customers Trust Reviews More than They Trust Auto Dealerships

More than 90% of customers trust online reviews and treat them just like personal recommendations from friends and family. 

That’s why dealers need to prioritize authentic customer reviews. They are powerful marketing tools.

2. Map the Customer Journey

Customer-centric dealer services is the key to a successful dealership. Show your customers how important they are. Create a personal equation and engage them on social media channels. Customize your offers, based on your customers’ interests.

To get there, you need to map the customer journey and align your services to it.

3. Poor Customer Experience can be an Opportunity too

Do not let a poor customer experience harm customer confidence in your services. Respond expediently to customer issues.

Never hesitate to apologize, and always take it as an opportunity to showcase the proactive way in which you take care of customer issues.

4. Customers Expect Attention

Always be connected to customers.

Make sure you respond to customer reviews, listen to feedback, and keep them informed about the improvements made to your services.

5. Positive Attitude Matters

Dealers need to impart an optimistic mood whenever customers interact with the dealership. This positive reassurance helps build exceptional customer experiences.