Social media contests are one of the most effective ways to create brand awareness, increase engagement, and attract new customers.
Here are a few social media contest ideas to drive new customers & reviews for your auto dealership.
1. Like, comment, and share to win
This is a classic one. A "like, comment, and share to win" contest simply requires people to like and comment on your social media post and then share it. Since it is super easy to follow, the chance of generating leads are also higher.
One of the best things about this contest is that you can run it on almost any social platform, starting from LinkedIn to Instagram.
2. Tag-your- friend
For this one, you need to post something on Facebook, Instagram, or Twitter and then ask your followers to tag their friends in their comments.
When more and more followers start participating, it generates a ripple effect where followers will tag others in their friend list and so on.
3. Photo/ video contest
Run a photo/ video contest that requires users to upload photos or videos based on the theme of your contest . This is perhaps one of the best ways to collect user-generated content around your vehicles and services.
Pick up a winner by asking others to vote for the best photo/video, or use a panel of judges.
4. Vote to win
5. "Caption this" contest
A "caption this" contest is a great way to keep followers engaged and expand your reach.
Just post a picture and ask your followers to caption it. Then, pick a winner with the best caption or you can even choose a winner randomly.
6. Prize for the best comment
The "best comment" contest is an excellent tactic to drive more comments. You can even ask for comments about an upcoming vehicle launch.
7. Slogan contests work
A slogan contest is yet another way to increase engagement and give your social presence a boost. All your followers have to do is come with slogans related to your dealer brand.
Give away a prize to the best slogan, and get the rights to use it for marketing.
For more information, Contact Us.